Can you imagine a sad scene in a movie that is all colorful, with pleasant, vibrant colors, and can you imagine a happy scene that has only sober, dark tones? We know, even unconsciously, which colors go best with one feeling or another.

Color psychology is responsible for studying how colors are interpreted by our brains, since each tone affects the way we feel and how we think. If you see a red sign, for example, you will know that you need to pay close attention to it. A green sign, on the other hand, might bring information that is not so urgent.

When you enter an all-black room, and then enter an all-white room, you will have different impressions of these spaces, even though the only difference between them is the color of the walls. In case you have never stopped to think about it, this article will bring great revelations on the subject to you.

Considering the impact that different colors can have on your brain, it is fundamental to know what messages they convey. This way, you can improve the decoration of your home environments, the clothes you wear to work meetings, the images you use in your business advertisements, and much more.

The cinema, advertising and big companies already make use of color psychology. All that's missing is you! Based on the content we have prepared, start to decipher this universe. Below, you will understand all the details about the color purple, so that you will be able to take advantage of the best this tone brings to your life. Surprise yourself!

Meaning of purple in psychology

The color purple is a secondary color, formed from the mixture of blue and red. These two colors that originate the third tone are so contrasting that they are actually opposites: one is warm, the other is cold. For this reason, according to psychology, purple is an ambiguous color.

Thinking in this perspective, purple is the balance between the vibrations of blue and red. While blue refers to reason, tranquility, and sadness, in some cases, red is related to energy, intensity, love, and anger, depending on the situation. This means that purple is the meeting of reason and emotion, in a conscious way.

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It is also important to mention that, when exaggerated, the color purple can have a negative meaning. In this case, it shows a tendency toward childishness, hypersensitivity, self-centeredness, and, in some cases, a tendency to stimulate exaggerated sensuality.

Furthermore, the color purple is associated with spirituality, mystery, and magic, according to psychology. It can be used to enhance a person's connection to himself, to a faith, or to something more hidden, such as his own interiority.

However, the meaning of the color purple can transform, even in psychology, depending on the shade we are looking at. In the following topic, you will discover how the concepts we have presented become visible in the different shades of purple, so that you use each one correctly.

Meaning of the shades of purple

Since the interpretations of the color purple can change according to the shade that the color presents, let's identify the variations between each one.

• Baby purple, better known as lilac: associated with mysticism and spiritual contact, and is ideal for stimulating spirituality.
• Violet purple: in a more closed tone, is conducive to awareness and thoughtful decision making.
• Dark purple: In the darkest shade, and in large quantities, purple intensifies sensuality and seduction.

Purple in spirituality

According to the interpretation of purple in psychology, this color is closely linked to spirituality. For this reason, the symbolism of the color in this way of interacting with the world and with oneself is one of the most remarkable.

Thinking about spirituality itself, purple can be associated with mystery, magic, melancholy, or frustration. It will all depend on the context in which the color appears, and the reason for which it is being used. In some contexts, it can be more positive, and in others, more negative.

In Christianity, on the other hand, the meaning of purple is always beneficial. According to this belief, the lilac shade represents repentance, atonement, and recollection. At the same time, the violet shade was once used to represent Christ's cloak in ancient paintings depicting the Passion of Christ.

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In the East, the interpretation of purple is also one, but it is negative. In this culture, spirituality says that the hue is linked to vice and evil. In Japan, it is forbidden to wear purple at a wedding, because the color could attract sin and fear to the ceremony, which should be one of love only.

In two very distant places, Turkey and Venezuela, purple can be used to indicate mourning. In Brazil, for example, the color that fulfills this role is black. Even so, purple does not necessarily mean death, it can only be the beginning of a new cycle.

When we analyze the main chakras of the human body, purple also appears. Following this study, the color is associated with the seventh chakra we have, which is located at the top of the head.

So we realize that spirituality can interpret purple in different ways, according to the place in the world you are in or according to your religion.

How and when to use purple?

Now that you have learned a lot about the color purple, it is time to make your knowledge more practical: how and when to use purple? After all, in which situations in your life can this color be applied? And what is the best way to do it?

In your professional life, it is not recommended that you use the color purple, unless you work with something spiritual. As this color is quite mysterious and magical, it can bring a sense of lack of commitment. However, if you want to use a purple candle or an amethyst to meditate on your breaks, the power of purple will be on your side.

In your relationships, you can use a darker shade of purple when you want to seduce the person you are in a relationship with, or to win someone over. You can wear clothes in this color, apply makeup in this color, or even wear some lilac or violet accessories.

However, the best use of purple is in your spirituality. When you are performing your self-care routine, be it physical or spiritual, light purple candles, use the amethyst stone (which is purple), or even purple towels. The more contact you have with the color, the more your spirituality will be stimulated.

In a less specific way, whenever you are in need of making a difficult decision, or when you feel your emotions are too high, meditating by thinking of the color purple can help. This simple gesture will be able to bring your thoughts into balance, so that you awaken your consciousness.

Chromotherapy in decoration

Another way to bring the powers of purple into your life is through chromotherapy, which is a therapy that analyzes how colors affect our physical and mental bodies, and can be applied to interior decoration.

A meeting room, for example, can never have purple walls. However, if there is a space to relax in the office, it is possible to include purple pillows, lamps, and rugs, to ease the mind's rest.

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You can have purple elements in the bedroom if you use the room for meditation, but places like the kitchen, bathroom, and living room are best avoided.

Outdoors, such as in a garden or pool area, purple can be used for a more relaxing purpose, to create an environment for self-knowledge or even prayer.

If you feel that your body and mind are not quite in sync, you can also use a fixture that emits purple light in the room you are in. By doing so, the color will stimulate your thoughts in the best possible way, ensuring that you regain your balance.

Meaning of purple in the New Year

All the uses we have presented for the color purple are valid and transformative. Yet there is one more possible use of this tone that has not yet been explored: the New Year.

In Brazil, there is a tradition of wearing a color at the turn of the year that translates the vibrations that should prevail in the following months. If you want to wear the color purple on New Year's Eve in a piece of clothing, an accessory, or in your makeup, some specific vibrations will be emanated.

To stimulate your spirituality, to make sure you realize your ambitions, and to raise your awareness about various issues, wear purple. The color is also suitable for those who want to delve deeper into magic and the occult, as well as into some religion, when the year begins.

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On the other hand, if you want your new year to be aimed at solving problems and looking at life more calmly, a purple accessory will already help attract that kind of energy.

Based on the information presented, you have found out the details about the color purple, but there are still many other colors that can bring benefits to your life. So, deepen your knowledge about the meaning of other colors!